Svenja Baumgart is currently a Senior Manager of Digital Content Activation at adidas, where they lead efforts to create personalized content experiences and drive digital engagement across various channels. Previously, Svenja held positions at Reebok, including Digital Brand Marketing Lead, where they spearheaded sports and lifestyle campaigns and collaborated effectively with international stakeholders. Svenja earned a Bachelor of Arts in International Business from HSB Hochschule Bremen and also studied International Marketing at the University of Cape Town.
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