Silvia Coletto

Silvia Coletto is a seasoned professional in digital marketing and paid advertising, currently serving as a New Member Mentor at the Professional Speaking Association since January 2025 and as a Senior PPC Manager at Adido since May 2022. As the Owner and Professional Speaker at The Paid Ads School since June 2020, Silvia focuses on providing accessible strategies for paid ads through workshops, consultancy, and training, including specialized support in Tag Manager and GA4 setup. Previous roles include Digital Acquisition Marketing Manager at AddSecure, Digital Marketing Executive at Connexas, and Marketing Executive positions at ARMCHAIR MARKETING and Perrys Motor Sales Ltd. Silvia holds a Master's degree in Business Administration and Corporate Strategy from Business School Il Sole 24 Ore and a Bachelor's degree in Publishing from Università di Pisa.