James Sutton

James Sutton is a seasoned marketing and partnership professional with extensive experience across various industries. Currently serving as Principal of International Sports Partnerships at Adobe since November 2025, Sutton previously held roles including Brand Marketing Director (Consultant) at SHEIN and Head of Sponsorship & Brand Activation for Three UK. Prior positions include Head of Brand Marketing at Deliveroo, as well as leading Partner Marketing initiatives at Uber and Uber Eats EMEA, where strategic campaigns were developed for major restaurant partners. Sutton's career began at Betfair, where James advanced from Commercial Graduate to Senior Brand and Campaign Manager, and includes a foundational role as Marketing Executive at Xerox. An alumnus of Loughborough University with a degree in Management Science, Sutton has also completed an executive education course at Harvard Business School. Sutton's contributions to brand activation have earned recognition, including a Sport Industry Award for Brand Activation in 2017.