Rachel Hassett

Rachel Hassett is a seasoned operations and brand management professional with extensive experience in the advertising and marketing industry. Currently serving as VP of Operations at Adopt since June 2021, Rachel has held significant roles such as Director of Brand Management & Operations at 72andSunny and Business Director at Mother, where work included notable brands like Baileys and Debenhams. Rachel’s prior experience includes serving as Interim Managing Director at BETC, overseeing a team of 35, and a lengthy tenure at Wieden + Kennedy, where roles spanned from Assistant Account Executive to Group Account Director, managing high-profile clients such as Nike and Coca-Cola. Rachel’s academic background includes a BA in Psychology from the University of Oregon.