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Alessandra Michelle Aleman

Senior Digital Advertising Strategist at Adpearance

Alessandra Michelle Aleman has a diverse work experience. Alessandra Michelle started their career as a Cosmetologist at Macy's, where they worked as a Cosmetics Consultant for Clinique and Clarins. Alessandra Michelle excelled in a competitive commissions-based environment and consistently exceeded sales goals.

Alessandra Michelle then joined American Campus Communities as a Community Assistant, where they supported the management team in leasing apartments and marketing efforts to maximize occupancy.

After that, they gained experience in retail management at Nordstrom. Alessandra Michelle started as a Retail Management Intern and quickly rose to the position of Assistant Department Manager. In these roles, they oversaw daily operations, set revenue targets, trained teams, and implemented successful events to increase department revenue.

Alessandra Michelle further expanded their skill set at Sparkloft Media, where they worked as a Community Manager. Alessandra Michelle was responsible for establishing revenue targets, building client relationships, and implementing strategies that increased department revenue.

Currently, Alessandra is working at Adpearance as a Digital Advertising Strategist. Alessandra Michelle is actively managing a portfolio of 47 clients with over $696k in ARR and retaining over $180k in recurring ad spend monthly. Alessandra Michelle'sresponsibilities include reporting, optimization, account retention, client relations, and product adoption.

Overall, Alessandra has a proven track record of achieving targets, building client relationships, and implementing successful strategies in various industries.

Alessandra Michelle Aleman graduated from Portland State University with a Bachelor of Arts degree in Marketing in the year 2019. Prior to that, they attended Astoria High School, although no specific degree or field of study information is available for that period. In terms of additional certifications, Alessandra obtained several in January 2021, including "Communicating Across Cultures," "Communicating about Culturally Sensitive Issues," "Confronting Bias: Thriving Across Our Differences," "Diversity, Inclusion, and Belonging," "Skills for Inclusive Conversations," and "Unconscious Bias" from LinkedIn. Alessandra Michelle also acquired the Google Ads Search Certification from Google in December 2022.

Links

Previous companies

American Campus Communities logo
Nordstrom logo

Timeline

  • Senior Digital Advertising Strategist

    February, 2023 - present

  • Digital Advertising Strategist

    August, 2021