ALEJANDRO LEYVA

Alejandro Leyva has extensive work experience in the digital and technology industry. ALEJANDRO most recently worked at Adsmovil, a mobile advertising solutions company, where they served as the IT, Operations, Product & Data Head and President of Adsmovil Inc. In this role, they led the AdOps, data, technology, and product teams, developed the data business strategy, ensured successful execution of mobile advertising campaigns, and maintained IT processes supporting operations and product development.

Prior to Adsmovil, Leyva worked at Citi, starting in 2001. Their roles at Citi included Global Open Banking Business Development Head, where they drove API transformation and managed the Developer Portal, and Latin America & Mexico Digital Solution Head, overseeing multimillion-dollar digital projects and providing subject matter expertise in designing and implementing new digital solutions.

Before Citi, Leyva held various leadership positions at UOL, a Brazilian internet company. ALEJANDRO served as Country Manager for UOL Colombia, responsible for content, finance, marketing, sales, and technology. ALEJANDRO also served as Internet Service Provider Director, leading UOL Colombia's acquisition of Latino Net ISP and managing operations, technology, marketing, and sales.

Prior to UOL, Leyva worked as a Digital Senior Consultant at Ernst & Young, where they successfully completed e-commerce and resource planning consulting projects for clients.

Leyva began their career at Exxon in the Retail Engineering Department.

Throughout their career, Leyva has demonstrated expertise in digital strategy, product development, technology, and operations management. ALEJANDRO has successfully led teams, implemented digital solutions, and driven business growth.

Alejandro Leyva has a strong education background in both management and engineering. ALEJANDRO obtained a Bachelor of Science (B.S.) in Civil Engineering from Universidad de Los Andes, where they studied from 1989 to 1993. Following this, they pursued a Master's in Business Administration (MBA) with a specialization in Management of Technology & Information Systems at the University of Illinois Urbana-Champaign, from 1997 to 1999.

In addition to their formal education, Alejandro Leyva has also obtained certifications to further enhance their skill set. ALEJANDRO completed the "Google Cloud Platform Big Data and Machine Learning Fundamentals" certification from Google in February 2020. Furthermore, they acquired the "SAP Retail" certification from SAP in August 1999.