Pirjo Sohlo

Pirjo Sohlo is an experienced marketing and communications professional with a strong background in content strategy and project management across various sectors. Currently serving as a Content Marketing Strategist at Advance B2B since May 2022, Pirjo specializes in marketing consulting for B2B and B2C clients, focusing on content creation, strategy, and SEO practices. Previous roles include Communications Consultant at Drum Communications Inc., where Pirjo managed corporate PR projects, and Communications Specialist at KPMG Finland, providing go-to-market advice. Further experience spans roles at the Ministry of Justice in Finland, MONIKA - Multicultural Women's Association, IBM, and cultural organizations, showcasing a diverse skill set in communications, event coordination, and marketing automation. Pirjo holds multiple degrees in organizational communication, cultural policy, and musicology from the University of Jyväskylä, Aalto University, and the University of Helsinki.