Imba Lindsey Charbonneau

Lindsey Charbonneau, IMBA, has a diverse work experience spanning various industries and roles. Lindsey is currently the Director of Ecommerce at Adventure Ready Brands since March 2020. Prior to that, they worked at Wayfair as a Global Ecommerce Merchandising Manager from October 2018 to March 2020.

In 2017, Lindsey served as the Director of Digital Marketing at RealDeli All Natural Meats, where they developed consumer education and community building strategies, conducted merchandising collaborations with grocery clients, and managed paid media buying and optimization.

Before that, they worked at Exclusive Concepts, Inc. in multiple roles. As an Ecommerce Social Lead Manager, they built an e-commerce social media program and managed a team focused on growing clients' sales and revenue. Lindsey also worked as a Senior Ecommerce Product Ads Specialist, where they implemented advertising campaign structures and utilized data analysis techniques. Furthermore, they worked as an Ecommerce Google Shopping & Product Ads Specialist, assisting small/medium eCommerce businesses in achieving profitable advertising results.

Lindsey's earlier experiences include being an Exhibit Marketing & Sales Coordinator at the Massachusetts Dental Society, a Merchandising Analyst Manager at Ralph Lauren, a Visual Merchandising Manager at Abercrombie & Fitch, a Healthcare Competitive Intelligence Intern at Fletcher/CSI, a Student Life Center Front Desk employee at Champlain College, and a Produce Associate at Hannaford Bros. Co.

Throughout their career, Lindsey has demonstrated a strong focus on ecommerce, digital marketing, merchandising, and sales.

Lindsey Charbonneau, IMBA, obtained their International Masters of Business Administration (I.M.B.A.) degree with a focus on Internet Marketing from Southern New Hampshire University. Lindsey attended the university from 2014 to 2018. Prior to that, they completed their Bachelor's degree in International Business at Champlain College from 2007 to 2011. Lindsey Charbonneau also holds a high school diploma from Kennebunk High School, which they received in 2007. In addition to their formal education, they have acquired additional certifications, including Advanced Competitive Strategy from Coursera in September 2014, and Introduction to Neuroeconomics: how the brain makes decisions, also from Coursera, in September 2014.