Peggy Koh is an experienced marketing and growth professional with a strong background in managing key global accounts and driving successful campaigns. Currently serving as the VP of Growth Partnerships, SEA & Greater China at Adzymic since March 2021, Peggy also oversees Growth and Client Success initiatives. Previous roles include Vice President at UOB, where Peggy focused on regional marketing strategy and execution for the SME banking segment, and Assistant Vice President at DBS Bank, specializing in digital acquisition and marketing campaigns for SME products. Peggy's career began at IH Digital, where marketing strategies for major Microsoft Advertising products were implemented. Peggy holds a Bachelor of Business degree in Banking & Finance from Nanyang Technological University Singapore.
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Adzymic
Adzymic is a next-generation Dynamic Creative Management Platform. We are a marketing technology company that transforms display advertising into high performing content ads and performance marketing engine. With our proprietary technology, content-rich and visually captivating display ads can be developed at scale and speed. Applying our DCO capabilities using Adzymic Smart Tag means ads can be dynamically personalised, without the need for manual product feed maintenance. Adzymic combines the power of innovative ROI-driven content ad formats, with data and machine learning technology, to dramatically improve display advertising performance. We seek to simplify the creative management process for brands and media agencies to create, serve and optimise display campaigns.