Marie-Laure Louis is an experienced engagement manager at Aetion since November 2022, previously serving as a senior research director at Genactis for over 16 years. At Genactis, Marie-Laure executed and managed quantitative and qualitative studies for pharmaceutical leaders, defining methodologies and designing study materials to optimize product lifecycles. Prior roles include senior market research executive, where management of studies for the French market involved conducting interviews and moderating groups. Earlier experience encompasses roles as a market analyst and fieldwork coordinator at Elit Promo Marketing, promotion advisor at PADI, and market analyst at Leatherhead Food Research. Marie-Laure holds a Master’s degree in International Commerce & Marketing from Université Sorbonne Nouvelle.
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