Wendy Liew

Head, Customer Strategy & Segmentation, Wealth Management at AFFIN Group

Wendy Liew currently serves as the Head of Customer Strategy & Segmentation in Wealth Management at Affin Bank Group. Prior to this role, Wendy held positions at RHB Banking Group, including Head of Bancassurance and Section Head of Premier Proposition. Before joining RHB, Wendy worked at Maybank as a Sales Manager and Relationship Manager. Wendy obtained a Bachelor's degree in Business Administration and Management from the University of Portsmouth in 2000.

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