Joe Hodanich

Joe Hodanich has extensive work experience in digital strategy and marketing. Joe spent over 12 years at the Association for Financial Professionals, starting as a Marketing Specialist and ultimately becoming the Director of Digital Strategy & Marketing. In this role, they oversaw the association's digital footprint, working closely with the IT team, managing web development projects, and creating the digital roadmap.

Before their time at the Association for Financial Professionals, Joe owned their own business called Evolve Creative Group, where they provided marketing communication and consulting services to clients in the DC area. Joe created marketing materials, established brand identities, and developed marketing strategies for various clients.

Prior to that, Joe worked as a Graphic Designer at American University and a Designer at ds+f/Don Schaaf & Friends, Inc. Joe began their career as a Graphics Specialist at the Edison Electric Institute.

Overall, Joe Hodanich has a strong background in digital strategy, marketing, graphic design, and consulting, with experience in both the private and academic sectors.

Joe Hodanich holds an MBA degree in Marketing from The Johns Hopkins University - Carey Business School. Joe also obtained a Bachelor of Science degree in Biology, with a focus on General Biology, from the University of Scranton. In addition to their academic qualifications, Joe has achieved several certifications in the field of digital marketing. Joe is certified in SEO by HubSpot Academy, with certification obtained in July 2023. Joe also holds an InBound Certification from HubSpot Academy, which they obtained in June 2017. Lastly, they have completed a Digital Marketing certification program from HubSpot Academy in September 2021.