Keith Zheng

Keith Zheng is a seasoned professional with diverse experience in project management and content strategy, currently serving as a Partner and Co-Founder of Baomaker since April 2025. In addition, Keith holds the position of Project Director at Ageing Asia, where efforts focus on uniting stakeholders to improve eldercare across the Asia-Pacific region. Previous roles include Senior Content Strategist and Assistant to the Managing Director, working on key market research publications. Keith is also an Advisor at Vault Cards TCG, having co-founded Thrifty Collectibles SG. Earlier career experiences include positions as Assistant Manager and Sales Associate at Mentai Ramen and Yan's Cake, respectively. Keith's educational background includes a Bachelor of Business Administration from Singapore University of Social Sciences and a Diploma in Gerontology from Temasek Polytechnic.