Adgenda Media International
Ben Williams, a BA (Hons) Retail Marketing graduate of The Manchester Metropolitan University, has gained extensive experience in the media industry. Ben has held positions such as Managing Director at Adgenda Media International, Account Director at Pure Media, and Property Group Head at Financial Times. Ben's career spans over two decades, with a strong focus on marketing and media management.
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Adgenda Media International
Adgenda Media International (AMI) was established in 2005 as an independent, strategic results-driven media agency. Our focus is on delivering ROI for our clients based on their commercial objectives, whilst also taking time to understand corporate brand strategies. We believe in some core fundamentals which guide everything we do. Accountability We believe that all media should be measurable, goal-driven and 100% accountable to your business success. Our strategy and recommendations are therefore based on clear objectives and a mutual understanding of success. Data Science Data Science drives our thinking and we have made significant investments in this area; including ‘Halo’ our stand-alone proprietary DMP, and ‘Insite’ our bespoke response analysis tool. Partnership We’ve long understood how critical good service is to our business - it’s how we built our reputation why we are happy to have so many long standing clients. Furthermore we believe in true partnerships: With our clients – working closely as consultants, helping them achieve commercial success With other agencies – at all stages of the marketing process With publishers – through delivering innovation and value