Mo Saffaf

Mo Saffaf has a wealth of work experience in sales and business development. From 2010 to 2020, Mo has held various roles in the industry. In 2010, Mo began their career as a Pharma Sales Coordinator at SMi Group. In 2011, Mo moved to Worldwide Business Research as a Sales Executive, where they drove over £33k worth of revenue into a life sciences investment & partnering forum. In 2012, Mo began working at Informa as a Business Development Consultant and was later promoted to Key Account Manager, covering the UK and Middle East. At the same time, Mo also worked at dmg :: events as a Business Development Manager for the MENA region. In 2020, Mo joined AgFlow as Head of Sales and was later promoted to Sales Manager and Director of Data Relationships. In this role, Mo was responsible for the management of the company's data acquisition strategy and relationships of its data contributor network and key strategic partners. Mo created the AgFlow Contributor Circle brand and partnership programme, doubled the number of data partners within the first 12 months, and increased data coverage to include 22 new commodities and 30 new regions. Mo also directed a team of 3 for data collection across Black Sea, North America and West Africa, managed key accounts, and worked closely with the Marketing team on strategic media partnerships.

Mo Saffaf completed a Master of Science in Biochemical Engineering from UCL in 2009. Prior to that, they obtained a Bachelor of Science in Pharmaceutical Science from London Metropolitan University in 2008.