Katie Riley

Katie is strategically aligned at the center of Agilant, where her ability to spearhead multi-level initiatives to deadline thrives. She is keen to analyze process / procedure and risk, and works with internal teams or independently to problem solve and create successful workarounds. Her ability to listen, understand, and execute is top notch – and, coupled with her organization and motivations’ skills, Katie is a go-to leader for executives and teammates alike in each facet of the business.

Katie believes that the ability to communicate effectively is at the core of success. As Director of Marketing, she relies on creativity as communicator internally, for customers, and within the IT Partner and OEM Community. Katie is keen to understand trends and communicate in a balance – from digital and web to social media and print. She develops multi-touch experiences and executes them around the calendar in tandem with strategic OEM initiatives, including management of fund allocation, company rebates, and Agilant vision. Whether a trade show, customer event, a capabilities brochure, customer success story or video, Katie’s marketing efforts drive the promotion and differentiation of Agilant in a sea of IT providers. She has guided the company through several name and brand uplifts over the last 15 years, most recently to Agilant.

The Business Development portion of Katie’s responsibilities include management of all strategic manufacturer, distributor, and partner relationships as well as driving opportunities with the salesforce. From lead generation management to writing RFP responses and Scopes of Work, any part of Agilant that is customer-facing has gone through Katie’s desk. She works closely to maintain certification standards for sales, technicians, and engineers. Her work provides every opportunity for Agilant to excel and win.

Katie graduated Phi Beta Kappa from Rutgers College, with majors in both Spanish and Communications and a minor in Italian. She is an ITSM Certified Professional and was published on the 2017 CRN Woman of the Channel list.