Hiroto Ooka currently serves as Associate Vice President for North Asia Supply at Agoda, overseeing operations in Japan, South Korea, and Taiwan since March 2020. Prior to this role, Hiroto held various leadership positions at Rakuten, including Managing Executive Officer in the Sales & Marketing Division and Executive Officer in the CEO Office and mobile business. Previous experience includes serving as Chief Strategy Officer at Rakuten Kobo Inc. and Senior Vice President at Rakuten Advertising and Rakuten Americas, where responsibilities included COO for FreeCause, Inc. Hiroto's career began at Toppan Printing, culminating in significant contributions across various divisions between 1994 and 2007. Educational background includes an MBA in Competitive & Organizational Strategy and Entrepreneurship from the University of Rochester's Simon Business School and a Bachelor's degree in Economics from Keio University.