Shuying Yao is a seasoned Senior UX Researcher at Agoda since September 2022, where responsibilities include the end-to-end management of research projects for enterprise products and conducting competitive analyses. Prior experience includes a role as a User Experience Consultant at Foolproof, focusing on financial services and eCommerce sectors across various countries, and four years at Enterprise Singapore, where strategic business development initiatives were developed for markets in India and Sri Lanka. Earlier positions include managerial responsibilities at trippiece, strategic planning at Panasonic Asia Pacific, and teaching as an Assistant Language Teacher in Japan. Shuying Yao holds a Bachelor of Social Sciences in Psychology from the National University of Singapore and completed an immersive course in User Experience Design at General Assembly.
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