Rob Hurlbut

Rob is a co-founder of Agriculture Capital, and for over 30 years has been investing in and leading regenerative food companies. Rob’s experience as founder and CEO of several natural category food companies, along with his time as a Director at Nestle, has informed his focus on the value of proprietary supply chains and the opportunity to connect regenerative practices to value creation for all stakeholders. His industry outlook and the potential for agriculture to drive economic and climate returns underpins his deep understanding of the economics of food. Rob serves as an advisor to ICA supporting Bay Area food entrepreneurs and as a board member for California Farm Link and Healthy Food Ingredients.

Rob has a BA in Psychology and Social Relations from Harvard University.