AiMCO – Australian Influencer Marketing Council
Anthony Richardson is an experienced professional with a strong background in management and leadership roles. Since May 2018, Anthony has served as the Managing Director at Kitly Business, while simultaneously holding the same title at Ausfit Torsion Bars since June 2015. In addition, Anthony has been a Board Member at the Australian Influencer Marketing Council since July 2020. Anthony's earlier experience includes a decade of service in the Royal Australian Navy from March 2007 to October 2017, specializing in mine warfare and the disposal of underwater ordnance. Furthermore, Anthony was a Lululemon Ambassador for lululemon athletica Australia & New Zealand from September 2015 to September 2017.
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AiMCO – Australian Influencer Marketing Council
The Australian Influencer Marketing Council (AIMCO) was formed by experts from across the influencer marketing community providing leadership to guide the industry on best practice in order to establish a baseline of accepted practices when engaging in influencer marketing. AIMCO is an alliance of Australian companies engaged in influencer marketing working together to elevate best practice in order to address industry trust and transparency issues. Its aim is to foster a united voice of industry professionals to provide guidance and knowledge to this thriving marketing sector. AIMCO was formed by the Audited Media Association of Australia (AMAA), a not-for-profit industry association, in September 2019. For further information about AIMCO and how to get on board to improve the industry for all please contact us at aimco@auditedmedia.org.au