AiMCO – Australian Influencer Marketing Council
Jamie Taylor is an experienced digital integration leader currently serving as the Head of Digital Integration at Havas Media Network since September 2020. Previously held the role of Head of Digital for the Hyland Division during its transition into Havas Media. In addition, Jamie is a Guiding Council Member at the Australian Influencer Marketing Council, contributing to initiatives like the Metrics & Measurement Paper. Prior roles include Head of Digital at Hyland, Digital Lead at True Sydney, and Performance Manager at Blue 449 and Match Media. Jamie began a career in data support with Experian and holds a degree in Business, Leisure & Sports Education from The Nottingham Trent University.
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AiMCO – Australian Influencer Marketing Council
The Australian Influencer Marketing Council (AIMCO) was formed by experts from across the influencer marketing community providing leadership to guide the industry on best practice in order to establish a baseline of accepted practices when engaging in influencer marketing. AIMCO is an alliance of Australian companies engaged in influencer marketing working together to elevate best practice in order to address industry trust and transparency issues. Its aim is to foster a united voice of industry professionals to provide guidance and knowledge to this thriving marketing sector. AIMCO was formed by the Audited Media Association of Australia (AMAA), a not-for-profit industry association, in September 2019. For further information about AIMCO and how to get on board to improve the industry for all please contact us at aimco@auditedmedia.org.au