Jiajun Liu

GC Jordan Brand Creative Design at Air Jordan

JiaJun Liu is an experienced creative professional currently serving as part of the Jordan Brand Creative team at Nike since June 2023. Liu founded Naughtybrain in March 2016, focusing on designing and producing limited edition designer toys and 3D models. Prior experience includes roles such as Creative Director at bilibili Group, where Liu worked on brand designs for trendy merchandise, and Associate Creative Director, where art direction was provided for multiple high-profile clients including NIKE and VANS. Other significant positions include roles at Resn and BBH China, contributing creative solutions for major brands like Airbnb, Adidas, and Audi. Education was completed at Nanchang University with a focus on Visual Art Communication.

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