Amber Masud

Amber Masud is a seasoned marketing professional with extensive experience in growth marketing and strategy across various leading organizations. Currently serving as Senior Director of Growth Marketing at Airbnb since March 2020, Amber is responsible for overseeing all growth channels and driving data-driven growth strategies. Prior roles include Senior Director of Marketing Strategy & Operations at Ancestry, where Amber developed acquisition strategies for the family's history subscription and DNA Kits business, and Senior Director of Digital Growth at Electronic Arts, leading the digital business for multiple platforms and achieving significant revenue growth. Earlier experience includes leadership positions at AOL, Gartner, IBM Global Business Services, and Bloomberg BNA, focusing on analytics, operations strategy, and consulting. Amber holds a BSc (Hons) in Computer Science from Lahore University of Management Sciences and an MSc in eCommerce from The University of Manchester.