Toby Kaufmann is a seasoned creative professional with extensive experience in brand development and design. Currently serving as Group Creative Director at Airbnb since March 2025, Toby has held notable roles at Meta, including Director of Product Creative, where significant contributions were made toward modernizing Facebook's visual identity and enhancing the user experience. Prior roles include Vice President of the Society of Publication Designers, where Toby initiated the Portfolio Review program, and Creative Director at TK Studio, a boutique firm focused on cohesive brand identities. Toby's earlier experience as Executive Photography Director at Refinery29 involved directing photography and video content to strengthen brand storytelling. Toby holds a BFA in Photography and Design from Parsons School of Design.
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