Paola Veintimilla

Paola Veintimilla's work experience starts with their current role as a Data & Operations Analyst at Alaya by Benevity since August 2022. Prior to that, they worked as a Marketing Assistant at Década Studio from February to May 2022, where they were responsible for creating content plans, improving web positioning through SEO strategies, and analyzing social media and site performance.

From 2018 to 2021, Paola worked at Nodel, first as a Senior Business Intelligence Analyst & Team Lead, where they led a team of analysts in executing social listening and audience analysis projects, implementing real-time tracking reports, and generating insights. Paola also served as a Business Analyst, extracting and analyzing social media conversations, monitoring KPIs for digital marketing campaigns, and identifying influencers. Additionally, as a Marketing Analyst, they developed digital marketing strategies, increased followers, planned editorial calendars, and tracked KPIs for paid campaigns.

Before that, they had a marketing internship at Unilever from November 2017 to April 2018, where they assisted with administrative duties, helped plan and host marketing events, and coordinated with advertising agencies for marketing materials. Paola also worked as a Sales Support Intern at Claro Ecuador from June to November 2017, analyzing sales data and creating incentive schemes to increase sales volume.

Overall, Paola Veintimilla has a solid background in data analysis, marketing strategy, social media management, and project coordination.

Paola Veintimilla completed their Master of Marketing degree at Universitat Autònoma de Barcelona from 2021 to 2022. Prior to that, they pursued a degree in Engineering specialized in Administration and Strategic Marketing at Universidad Casa Grande from 2014 to 2019. In addition to their formal education, they obtained several certifications including "Leadership: Becoming an Effective and Dynamic" from Udemy in June 2021, "Leading People and Teams" from the University of Michigan in December 2020, "Marketing analytics: Know your customers" from Macquarie University in November 2020, "Business intelligence and data analytics: Generate insights" from Macquarie University in June 2020, and "The Strategy of Content Marketing" from the University of California, Davis in December 2019.