Karine Laliberté

Karine Laliberté is an experienced marketing and sales manager with a strong background in digital marketing and operations. Currently serving as Gestionnaire marketing numérique at ALBI le Géant since January 2022, Karine previously held various leadership roles at TC Transcontinental from November 2006 to December 2017, including Directrice des ventes, Directrice des produits & opérations numériques Lanaudière, Superviseure support aux ventes, and Conseillère publicitaire. Responsibilities included achieving sales objectives, training and coaching sales representatives, developing digital marketing solutions, and managing human resources within teams. Karine holds a bachelor's degree in Administration and Business Management, along with several certificates in business management, marketing management, and supervision from HEC Montréal.