Coen Scheer

Coen Scheer is an experienced Category Manager with a strong background in retail and marketing management. Currently serving as Category Director at Aldi Nederland since May 2020, Coen has previously held roles including Concept Developer at Jumbo Supermarkten and Category Manager at Coop Supermarkten, where responsibilities included managing sales, margins, and market shares across various product categories, leading teams, and developing category strategies. Coen's career also includes positions at C1000 and Servex BV, alongside internships focused on market research and marketing communication. Coen holds a Master of Science in Marketing Management from Tilburg University and supplementary training from GS1 Germany and NEVI.