Melanie Batelaan

Melanie Batelaan is a Senior Specialist Digital & CRM at ALDI Nederland. Melanie previously held roles such as Manager Online & CRM at Pathé Theatres B.V, CRM Marketeer at BNNVARA, and Traffic Marketeer at VARA. Melanie has a background in Communication Science from Vrije Universiteit Amsterdam and Media Marketing and Publishing from Amsterdam University of Applied Sciences. With experience in marketing, database management, and online content, Melanie has a strong foundation in digital marketing and CRM.