Sofie Bjerkefeldt is an experienced marketing professional specializing in digital transformation and eCommerce strategy. Currently serving as Digital Sales Responsible for the global BU Energy Separation at Alfa Laval, Sofie drives the implementation of innovative digital marketing approaches. Previously, Sofie held various roles, including Product Manager and Digital Marketing Consultant at APSIS, where they focused on optimizing eCommerce products and enhancing customer engagement. With a master's degree in International Business Administration from Lund University, Sofie’s expertise encompasses digital marketing, SaaS product management, and content strategy.
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