Aitor Merino has extensive experience in the e-commerce and retail sectors, currently serving as the Director for Fashion, Home, and Sports Categories at Alibaba International, overseeing Miravia and AliExpress. Previously, Aitor held several positions at AliExpress, including Local Marketplace Director for Southern Europe and Local Soft Lines Category Director, focusing on fashion, sports, beauty, and toys. Aitor's career also includes roles as a Key Account Manager at eBay, Junior Key Account Manager at The HEINEKEN Company, and Junior Buyer at Somos Grupo MAS.