Campbell Brewer is a Senior Data Analyst specializing in CRM and Digital at alice + olivia since January 2023, with prior experience as an Ecommerce Specialist & Digital Analyst for Apparel at Peloton Interactive and as a Digital Analyst focusing on Analytics & Strategy at INTERMIX. At INTERMIX, Campbell defined website reporting KPIs and enhanced online customer experiences while managing reporting within the BI tool, Domo. Previously, Campbell directed the optimization of Maternity Apparel at Walmart eCommerce and engaged in research and analysis during internships at NewVenture Richmond and Beaty and Brown Interior Design. Campbell holds a Bachelor of Arts in History from Dartmouth College, where participation in the Varsity Lacrosse Team fostered skills in teamwork and leadership.