Eduardo Ordoñez

Executive Trade Marketing Manager at Alicorp

Eduardo Ordoñez has extensive experience in trade marketing and business development, currently serving as Executive Trade Marketing Manager at Alicorp since August 2013. In this role, Eduardo has successfully developed strategies that increased profit by 15%, market share by 4%, and EBITDA by $8 million. Leadership capabilities are highlighted through mentoring four co-workers and leading cross-functional teams to enhance stock forecasting, resulting in a fill rate improvement from 88% to 97%. Eduardo's analytical skills have driven significant sales increases, including a 7.7% rise in sales, and a 6% enhancement in channel market share through effective pricing strategies. Previous positions at Alicorp included Key Account Manager and Key Account Executive, contributing to substantial revenue growth and process improvements. Eduardo's career began with a Sales Support Assistant internship at Kimberly-Clark. Academically, Eduardo holds a Bachelor of Industrial Engineering with a concentration in Business Development from Universidad de Lima, with further education from Escuela de Dirección de la Universidad de Piura and CENTRUM PUCP.

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