Matteo Cellini

Matteo Cellini has an extensive work experience spanning over several years. Matteo has held various roles in different companies, showcasing their expertise in marketing, operations, and leadership.

In 2004, Matteo founded EBD Web Magazine, a pioneering web-magazine in Italy focused on punk and alternative rock. Matteo successfully developed it into a record label and organized events.

In 2007, Matteo worked as a Social Media Analyst at Yahoo! Inc. for a brief period before moving on to join Expedia Group in 2009. At Expedia, they served as the Head of SEO & Social Media Marketing, leading a team of six SEO specialists and overseeing the strategic planning and execution of SEO and social media campaigns. Matteo also played a significant role in product management, collaborating with stakeholders and implementing agile methodologies.

Within Expedia Group, Matteo later took on the role of Director, Performance Marketing, with P&L ownership of performance marketing channels for over 13 markets. Matteo optimized performance by revising attribution modeling and introducing new reporting and customer metrics to ensure profitability.

In 2017, Matteo joined DayBreakHotels.com, an Italian start-up focusing on day-use/micro-stays in hotels and booking ancillary services. Matteo served as the Chief Marketing Officer and Advisor & Board Member, responsible for managing the P&L for all markets, financial forecasting, and roadmap planning. Matteo played a crucial role in driving double-digit year-over-year growth for the company.

Most recently, in 2020, Matteo joined Alkemy enabling evolution as the Director of Inbound Marketing.

Throughout their career, Matteo has demonstrated strong leadership skills, strategic thinking, financial management, and a track record of delivering successful projects and driving growth.

Matteo Cellini's education history includes several degrees and certifications. In 2005, they began their undergraduate studies at Queen Mary University of London, where they obtained a Bachelor of Science degree in Business and Management in 2008. This degree focused on business administration, management, and operations.

In 2020, Matteo attended the Massachusetts Institute of Technology (MIT), where they completed a Data Science and Big Data Analytics-Nanodegree. Matteo also attended the University of Michigan in the same year, earning a Data Science with Python-Nanodegree. These programs provided him with knowledge and skills in data science.

Additionally, Matteo obtained several certifications. In March 2020, they completed the Data Science and Big Data Analytics certification from MIT. In January 2020, they obtained a certification in Statistics for Business Analytics and Data Science from Udemy. Matteo also completed the Advanced Growth Marketing Series certification from Reforge in 2020.

Overall, Matteo Cellini has a solid educational background in business and management, with a focus on data science and analytics.