Alken-Maes
Koen De Maertelaere has over a decade of experience in sales and management, currently serving as Field Sales Manager Out of Home at Alken-Maes since September 2011. Previous roles at Alken-Maes include Sales Manager On Trade and various Sales & Contract Manager positions focused on events and brand initiatives. Prior to this, Koen De Maertelaere worked at Coca-Cola Enterprises from May 2004 to September 2011 as District Manager. An educational background in bedrijfsbeheer culminated in the attainment of a Graduaat degree.
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Alken-Maes
Alken-Maes is the winning game changer on the Belgian beer market. Alken-Maes’ rich history and its continuous evolution have led to products which are strongly rooted in tradition and craftsmanship. Alken-Maes consists of three breweries, a cidrerie and a maltings plant. Together with the main shareholder, Heineken, the Alken-Maes management is developing the strategy to create value and market share growth for the second biggest brewer and runner-up in the Belgian beer market. While doing so, Alken-Maes does not lose sight of its commitments to its partners, employees and the community.