All Conditions Media
Jojo White is a seasoned professional in the action sports and adventure travel industries, currently serving as co-owner of All Conditions Media since June 2014. Before this role, Jojo founded GoodMood Media in 2012, providing content and communication services for notable clients such as Arc'teryx and Red Bull. Previous experience includes serving as editor for Boardsport Source, director of public relations at Soulsports, associate director at Dust PR, and online editor for Factory Media. Educational qualifications consist of a BA in Multimedia Journalism from Bournemouth University.
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All Conditions Media
Action sports. Adventure travel. Outdoors. Like millions of others, we’ve based our lives and careers around the cultures we love. Experience has shown us that these cultures are fragile and require constant, careful innovation and evolution. Today, in particular, they need protection from mainstream appropriation. So we created All Conditions Media to represent the cultures we love in the most meaningful way possible, working with brands that recognise the importance of this relationship and help to reinforce this connection by providing their customers with meaningful experiences that enhance their lives. This commitment means that we only work with the most innovative, technical or heritage brands and companies, helping them take their stories to a wider audience in the most credible way possible. Take action to inspire. Current Clients: adidas TERREX, Arc'teryx, Athletics, Danner, Db, Exhale, Finisterre, GORE-TEX, H&M Move, Klättermusen, Nidecker, Safeback, Shackleton, The Snowboard Asylum, YETI.