AllSaints
Heleena Khela is an accomplished professional in the fashion industry with extensive experience in merchandising and planning. Currently serving as an Omnichannel Junior Merchandiser at AllSaints since January 2023, Khela previously worked at PVH Corp. from June 2019 to December 2022, holding positions such as Ecommerce Junior Planner, E-commerce Planning Coordinator, and Retail Allocator. Khela's early career includes internships at Ashley Williams during London Fashion Week, Ace & Tate in product management, and a merchandising role at Miss Selfridge. Khela also gained retail experience as a Sales Assistant at both Kurt Geiger and American Apparel. Khela holds a Bachelor’s Degree in Fashion Buying and Merchandising from the University of the Arts London, completed in 2019.
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AllSaints
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Established in 1994, AllSaints is a premium British fashion house, best known for its iconic biker jackets, creating clothing and accessories for men and women. AllSaints operates within a culture of innovation and design with an independent spirit, from its East London atelier to the in-house design and construction of AllSaints' digital and physical stores.