Annie Mitchell

Ms. Mitchell has served as the Chief Financial Officer since April 2023. From June 2021 to March 2023, Ms. Mitchell served as the Vice President of Finance & Insights for Gymshark, a fitness apparel and accessories brand, manufacturer, and retailer, where she led the financial strategy for the North American region, overseeing the finance, analytics, and research functions, and was a senior member of the leadership team.

Prior to Gymshark, Ms. Mitchell spent almost ten years (May 2011 to March 2021) with Adidas, a global footwear and apparel company, where she served in progressively senior financial leadership roles.

In her most recent role, she was the Senior Vice President of Finance and Chief Financial Officer for Adidas North America (August 2017 to March 2021), where she was a key member of the senior leadership team and was responsible for driving the strategic growth of the region. Her responsibilities included leading the finance, demand planning, accounting, and controlling functions.

Ms. Mitchell holds a B.A. in Economics from the University of Puget Sound and an M.B.A. and an M.Sc. in Finance from the University of Denver Daniels College of Business.