Lianna Kissinger Virizlay

Lianna Kissinger Virizlay is an accomplished marketing and communications professional with extensive experience in digital marketing, content strategy, and UX design. Currently serving as EVP of Digital Marketing at Allison Worldwide, Lianna leads the US digital marketing practice, focusing on strategic program delivery across various digital channels. Previously, Lianna held positions such as Strategic Director at BlueModus and VP of Experience Design at Investis Digital, where successes included driving significant growth and enhancing client relationships. Lianna's earlier roles feature leadership in editorial content at PMX Agency and founding the CalArts Eye student newspaper. Educational credentials include a BA in Religion from Princeton University and an MFA in Critical Studies from the California Institute of the Arts.