Alloy
Kristina King is a skilled digital marketing professional with extensive experience across multiple industries. Currently serving as Director of SEO & Analytics at Alloy, Kristina leads a team specializing in SEO, Content Marketing, Paid Search, and Data Analytics. Prior to Alloy, Kristina held senior roles at Narwhal Digital and Main Street ROI, where accomplishments included generating significant sales revenue and developing successful marketing strategies. Earlier career endeavors spanned digital marketing consulting and coaching basketball, showcasing versatility in both leadership and analytical skills. Kristina holds a Bachelor of Science in Business Administration with a focus on Marketing and Leadership Studies from the University of Richmond.
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Alloy
In 2012, Alloy was founded (then known as ARPR) by a young, tenacious woman set out to pioneer new concepts and question conventional wisdom long held by agencies. This entrepreneurial beginning permanently rooted our culture in possibility, curiosity and ideas (lots and lots of ideas). A few things haven’t changed since our beginnings. We still exist to exclusively propel B2B technology brands. We’re passionate about empathizing and collaborating with the people behind every project. And we aren’t satisfied until we’ve made meaningful and measurable impacts on our clients’ businesses. In 2022, we combined our legacy and undeniable growth with a renewed vision and rebranded to become Alloy. Thanks to recent investments and key hires, we’re now accelerating our mission to move others to reach their greater potential while always remaining curious about how to reach our own.