Matt Alaniz is an accomplished Associate Creative Director at Allstate since July 2021, previously serving in similar roles at Weber Shandwick and Energy BBDO. With a strong background in social and digital media, Matt has led creative developments for numerous brands, including Tracfone and Frosted Flakes, while overseeing media buys across various digital channels. Matt's expertise in expanding consumer experiences through innovative storytelling is demonstrated through work with major brands like Aleve and Ziploc. Prior experience includes senior positions at The Marketing Arm and Upshot, where Matt focused on brand campaigns for Wrigley products and alcohol brands, respectively. Matt holds a Bachelor of Fine Arts in Graphic Design from the Illinois Institute of Art, obtained in 2012.
This person is not in any teams
This person is not in any offices