Yuri Gascon

Yuri Gascon is a seasoned professional in consumer insights and marketing, currently serving as a Consumer Insights Specialist at Allwyn and previously holding positions such as Head and Director of Consumer Insights at Allwyn UK. With extensive experience as a Business Owner at The Home Treatment Blokes, Yuri has developed a unique understanding of the emotional connections people have with their living spaces. Previously, roles at Rich Products Corporation and Tate & Lyle allowed Yuri to leverage consumer intelligence for strategic growth, while earlier positions at Kantar R, Kerry Group, and Cinnabon showcased expertise in managing marketing strategies and operations. Yuri's career began at The Nielsen Company, leading customized research for key clients across multiple countries. Academically, Yuri holds a Master's degree in Audiovisual Journalism from Charles University of Prague and a Bachelor's degree in Marketing and Commercialization of Products from the University Institute of Marketing.