ALTAVIA PARIS
Caroline Cadenat is a digital project manager at Altavia Paris since June 2021, responsible for coordinating and monitoring digital projects, managing client relations, responding to calls for tenders, and overseeing traffic management. Previous experience includes roles such as Assistant Project Manager at VERYGOODCHOICE, where Caroline prepared briefs and supported commercial proposals, and Account Manager Assistant at RAISON PURE, focusing on brief preparation. Earlier positions include Community Manager for ChacunSonCafé.fr and Inimitable Laloo, emphasizing social media strategy and content creation. Caroline also gained marketing experience at Atelier Maître Parfumeur, assisting in BtoB and BtoC relations and event organization. Formal education consists of an MBA in Luxury Management and Experiential Marketing from ISG, a Master in Luxury Business and E-Business from Moda Domani Institute, and a Bachelor's in Luxury, Fashion, and Design from ISEFAC.
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ALTAVIA PARIS
Altavia Paris is a part of Altavia group, the first international independent group specialized in sales communications for retailers. Founded in 1983 by Chief Executive Officer Raphaël Palti, the group offers tailor-made Sales Activation solutions. Nowadays, sales communications effectiveness lies in the unique relational alchemy which enables retailers to forge fruitful links with their customers. This relational alchemy requires day-to-day nurturing, enrichment and transformation. Altavia provides more than 300 international leading retail companies and brands with innovative and efficient means to activate their business. Altavia group operates in more than 30 countries and employs more than 2,500 people worldwide.