Mariana Florez Gomez is a seasoned professional in digital commerce and marketing, currently serving as the Directora Comercial at Alternativa de Moda S.A.S since January 2024. Prior experience includes the role of Chief Digital Officer at AGUA BENDITA S.A.S, where responsibilities encompassed digital strategy development for B2B and B2C markets. Previous roles also feature Sales Director for North Latam at VTEX, Ecommerce Director at Cueros Vélez S.A.S, and senior positions at STF Group and Grupo Uribe, focusing on digital transformation and strategic planning. Mariana holds a professional certification as Chief Digital Officer from MIT and an MBA in Fashion Management from ISEM Fashion Business School, along with a degree in Fashion Design from Corporación Colegiatura Colombiana.
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