Serena Fong

Serena Fong is an experienced Vendor Manager currently at Alto Pharmacy since April 2022, with previous roles including Vendor Manager at Safebox Ventures and Project Manager at CH. With a strong background in project and program management from PMI Worldwide, Serena successfully led high-profile programs for Starbucks Global, ensuring alignment with product roadmaps and global priorities. Serena's earlier experience includes account management, merchandising, and project coordination across various companies, including Gymboree and Cost Plus World Market, where skills in market trend analysis and strategic planning were honed. Serena holds a B.A. in Business Administration from the University of California, Riverside, and pursued Japanese language coursework and culture at Kyoto Sangyo University.