Jennifer Watson Laws

Jennifer Watson Laws has a diverse work experience spanning various industries such as business media, real estate, advertising, and marketing. Jennifer currently holds the position of Senior Vice President of Sales at HW Media, a business media and data company focused on mortgage and residential real estate. In this role, they are responsible for empowering industry leaders with the most respected business journalism in the verticals they serve. Additionally, Jennifer has also worked as the Senior Vice President of Sales at Altos Research, a premier resource for real-time residential real estate data.

Prior to their current positions, Jennifer has held multiple roles at HousingWire, a leading source of news and information for the mortgage and housing markets. Jennifer started as the National Sales Director, responsible for leading all sales and business development efforts. Later, they became the Vice President of Sales and Revenue Operations, where they played a key role in developing and implementing sales and marketing strategies to drive revenue growth. Jennifer also contributed to the shaping of the future of HousingWire as a member of the executive team.

Jennifer has also gained valuable experience at The Wall Street Journal, where they held various roles including National Category Manager, Advertising Sales Manager, and Account Executive. In these positions, they successfully managed national and regional recruitment, developed and maintained accounts with Fortune 500 companies, and coordinated cross-platform advertising campaigns.

Earlier in their career, Jennifer worked as a Senior Regional Account Executive at JCDecaux, where they were responsible for new business development and account management for several high-profile clients. Jennifer also held positions at The Hall Agency, Hotlink, and Tic Toc, where they focused on account management, business development, and production coordination for marketing and advertising projects.

Jennifer's expertise extends beyond their work experience as they have also served as an Advisory Panel Member for the Bauer Customer Experience Certificate Program at the University of Houston's C.T. Bauer College of Business.

Overall, Jennifer Watson Laws' work experience demonstrates their strong sales leadership, strategic thinking, and the ability to drive revenue growth in various industries and organizations.

Jennifer Watson Laws has a Bachelor of Science in Business Administration (BSBA) with a specialization in Marketing from the University of Arizona. Jennifer attended Cherry Creek High School for their secondary education. Additionally, they hold certifications including the IAB Advanced Programmatic Program obtained in September 2016 and the Digital Media Sales Certification (DMSC) obtained in September 2014, both from the IAB.