Michael Burch

Michael Burch is an experienced sales and events professional currently serving as a Northeast Sales Representative and Events/Influencer Manager at Altra Running, a VF Company, since February 2018. In this role, Michael maximizes potential in key growth areas and coordinates event activations in the Northeast region while fostering communication with brand ambassadors. Prior experience includes serving as Assistant Store Manager at True Runner, where Michael developed business relationships and executed retail promotions, and as Sales Team Lead at DICK'S Sporting Goods, focusing on inventory management and staff training. Michael holds a Bachelor of Applied Science in Business, Management, Marketing, and Related Support Services from Rhode Island College, completed in 2012.