Altra Running, a VF Company
Reyna Alishio has extensive experience in marketing and brand management. Reyna currently holds the position of Sr. Director, Global Marketing and Brand at Altra Running, a VF Company. Prior to this, they were Sr. Director, Global Marketing and Ecommerce at Altra Running, VF Corporation. Reyna has also served as a Member of the Board of Directors at Big City Mountaineers, where they worked on providing wilderness expeditions for youth and disinvested communities. Reyna has held various senior roles at VF Corporation, including Senior Director, Marketplace Partnerships. Earlier in their career, Reyna worked at The Integer Group, where they were responsible for network integration and new business development. Reyna also has experience as a P&G Client Lead at The Integer Group and as a Founding Partner at Greenhouse Partners. Reyna began their career as an Account Director at The Integer Group and as a Regional Marketing Manager at Coors Brewing Company.
Reyna Alishio holds a Bachelor of Science (BS) degree in Marketing from Indiana University Bloomington. No further information is available regarding their education history, such as the start and end dates of their studies.
Altra Running, a VF Company
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Altra Footwear was founded by elite Ultra Runners & running store managers to help prevent injuries & make running better for all levels of athletes. Altra shoes combine the cushioning & support of traditional shoes with the form improving, impact reducing benefits of going without a shoe. Runners think differently. Running clears the mind, rejuvenates the body, and frees the soul. We know because we RUN! From 100 meters to 100 miles we have run and raced the distance. Yet after all the years of running we never felt the balance between footwear and nature had been achieved. VF Corporation VF Corporation is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish most through a family of iconic outdoor, active and workwear brands including Vans®, The North Face®, Timberland® and Dickies®. Our purpose is to power movements of sustainable and active lifestyles for the betterment of people and our planet. We believe that when you discover the difference between a career and a calling, you get so much more out of life. When those lines begin to blur, you start to limit yourself much less and start aiming for more. That’s what we want for everyone who joins us at VF. And frankly, that’s what it takes to thrive here too. For more information, please visit vfc.com.