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Dara Rith Uy

Chef De Projet Senior at A.S.O. - Amaury Sport Organisation

Dara Rith UY is a seasoned professional in project management with extensive experience in the sports and event organization sector. Currently serving as Chef de projet senior at AMAURY SPORT ORGANISATION A S O since March 2014, Dara has driven initiatives such as the development of l'Etape By Tour de France across multiple countries and the strategic launch of events like Garmin Triathlon de Paris and The Mud Day. The role includes international cooperation, content creation, budget optimization, and strategic development. Previous roles include International Sales Manager at Mobitee, where Dara focused on commercial strategies and client outreach, and positions at Havas Sports & Entertainment and other organizations that contributed to a strong foundation in project coordination and client engagement. Dara holds an MBA in Sports Management from ESG Management School and multiple degrees in law and political science from the Université catholique de Lille.

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A.S.O. - Amaury Sport Organisation

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Amaury Sport Organisation est une entreprise créatrice et organisatrice d’événements sportifs internationaux de premier plan. Spécialisée dans le « hors-stade », elle possède en interne la maîtrise de l’ensemble des métiers liés à l'organisation, à la médiatisation et à la commercialisation de compétitions sportives. A.S.O. organise 240 jours de compétition par an pour 90 événements dans 25 pays. Elle est présente dans 5 univers sportifs avec notamment en cyclisme le Tour de France, en rallye raid le Dakar, en voile le Tour Voile, dans les épreuves grand public le Schneider Electric Marathon de Paris et en golf le Lacoste Ladies Open de France. Amaury Sport Organisation est une filiale du Groupe Amaury, groupe de médias et de sport propriétaire de L’Équipe. Amaury Sport Organisation is a company that owns, designs and organises top international sporting events. Specialised in the ‘non-stadia’ events, it has in-house knowledge of professions linked to organisation, media and sales of sports events. A.S.O. organises 240 days of competition per year, with 90 events in 25 countries. A.S.O. is involved in 5 major sports including cycling with Le Tour de France, motor sports with the Dakar, sailing with the Tour Voile, mass events with the Schneider Electric Marathon de Paris and golf with the Lacoste Ladies Open de France. Amaury Sport Organisation is a subsidiary of the Amaury Group, media and sport group that owns the newspaper L’Equipe.