Zhe T.

Marketing Automation Lead at amaysim

Zhe T. has a diverse work experience spanning multiple industries. They started their career as a Web Developer at Norcent Technology Pty Ltd, where they developed, designed, and maintained web applications and software. They then moved on to Anzpac Services Pty Ltd as an Operation Engineer, responsible for verifying machine settings and programming control, operating and testing computer-based machinery, and resolving machine malfunctions.

Zhe T. later joined Reader's Digest Association as an Email Developer, where they worked on email development projects. They then became a Family Business Owner at Beluga Group, where they managed and operated a family business.

In 2018, Zhe T. joined The Travel Corporation as a Salesforce Marketing Cloud Specialist, designing and building email communications, deploying landing pages and microsites, and assisting with the implementation of Salesforce Marketing Cloud solutions.

Their most recent role was at amaysim, where they initially worked as a Marketing Automation Specialist, responsible for curating optimized code, QA testing campaigns, and performing data maintenance services. They then progressed to the role of Marketing Automation Lead, leading the AI/machine learning project and developing marketing automation strategies aligned with business goals. They also oversaw the implementation and management of Salesforce Marketing Cloud for campaign execution and lead nurturing.

Zhe T. completed a Bachelor's degree in Engineering of Material Science from Tongji University in 2000. In 2002, they obtained certifications in Aptech Certified Visual Programmer and SUN Certified Programmer For The JAVAS 2 Platform 1.2. In 2003, Zhe T. obtained a certification in Aptech Certified Systems Analyst. In 2018, they obtained a certification as a Salesforce Certified Marketing Cloud Email Specialist from Salesforce.

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