Alicia Priester is a Senior Product Marketing Manager at Amazon, where they lead the strategy and execution of innovative marketing campaigns for the Fashion Deals vertical. With over 10 years of experience in product marketing, Alicia has successfully launched Amazon Discover to enhance customer engagement and brand awareness. They previously held positions such as Brand & Integrated Marketing Lead and Asst Marketing Manager at various companies, including The Mentholatum Company and NBC Sports. Alicia earned a Master’s degree in Entertainment Business from Full Sail University and a Bachelor’s degree in Communications from Slippery Rock University of Pennsylvania.
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